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From the outset, our approach is to align with your business goals, target audience, and competitive landscape. We achieve this by conducting research, setting measurable goals, developing a customized strategy, implementing, and optimizing your campaigns, and above all keeping you constantly updated.
As an independent agency, we have over 20+ years of experience in delivering a range of digital services and can provide case studies and examples of our previous work. As we cannot disclose all our work due to confidentiality reasons, we will of course be happy to share our experiences and track record of delivering successful results for similar clients so you can gauge whether we are a good fit for you.
By using a data-driven approach to measure the success of our campaigns, we can provide a comprehensive set of metrics that we use to track performance and measure ROI. These metrics might include website traffic, conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), engagement rates on social media, and more. By tracking and analysing the right metrics for you, we can optimize your campaigns for maximum effectiveness and help you achieve your digital marketing goals.

As a dynamic agency we have a strong commitment to staying up to date with the latest trends and changes in digital marketing. This includes attending industry conferences, participating in online forums, and subscribing to industry publications. We also have a process for evaluating new tools and technologies and testing them to see if they can improve campaign performance.

With a well-defined process for developing creative content which includes conducting research on your target audience, identifying key brand messaging and value propositions, and developing a content strategy that aligns with these elements. By working closely with you and using data-driven insights to inform our creative decisions, we develop content that delivers real value to your business.
We use a range of tools and technologies to ensure you are informed and involved throughout the entire process. This includes regular status updates, progress reports, and check-ins to ensure that your project is on track and meeting your expectations. To facilitate communication and collaboration, we use a range of tools such as project management software, video conferencing tools, and a shared online workspace. On top of this we have detailed process for tracking and resolving issues or concerns that arise during the project, and for ensuring that your feedback and input is incorporated into the final deliverables.
As no size fits all, we have several pricing models. These includes an hourly rate to fixed pricing, which includes the total cost of the project calculated based on the number of hours worked. We also have retainer-based pricing, where we charge a recurring monthly fee for a set number of hours or services each month. These and various other options are based on a variety of factors that align with your specific needs and budget.
The specific process we adopt depends on the nature and severity of the issue, but typically involves: Identifying the issue, assessing the impact, prioritizing the response, developing a plan for addressing the issue, communicating the issue and the proposed plan for addressing it with all the stakeholders, and implement the solution. This involves closely monitoring the situation to ensure that the issue has been resolved and that the project is back on track.

As a small to medium digital agency, our core team consists of the account manager who is your primary point of contact. A project manager who is responsible for overseeing the day-to-day operations of your project. A creative director who will oversees your creative output, including branding, design, and content. A web or app developer who is responsible for building and maintaining your digital presence. A social media manager who will create and execute your social media campaign. A content manager is responsible for creating high-quality content including website copy, blog posts, and marketing materials. And finally, a marketing specialist who is responsible for running and measuring your campaigns.

To maintain the long-term success of a customer’s campaign we implement several strategies, including regular reporting, continuous testing, analytics and tracking, proactive communication with a focus on long-term goals to continuously adjust the strategy to meet those goals.
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